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EVENTSJoseph Sassoon frequently speaks at national and international conferences and seminars. Some of the last events: Barilla Center for Food and Nutrition – 1st International Forum on Food and NutritionJoseph Sassoon speech: ‘Food for Culture: Introductory Remarks’ Università di Pavia – Corporate StorytellingJoseph Sassoon speech: ‘How Product Stories Can Be Told: from Marketing to Storytelling’ ESOMAR – World Congress 2009Joseph Sassoon speech: ‘Advertising in Times of Crisis: A Semiotic Analysis of Some Savvy Creative Approaches’ ESOMAR – Qualitative 2008 (World Conference)Joseph Sassoon speech: ‘The Role Of Helpers In Advertising: Bridging The Way From Semiotics To Storytelling’ Image Group –Annual ConferenceJoseph Sassoon speech: ‘On the Power of Archetypes: Advertising Stories as Seen by a Semiotician with a Bent for Hollywood Screenwriters’ AQR/QRCA – Bridges to Excellence. The Worldwide Conference on Qualitative ResearchJoseph Sassoon speech: ‘Semioscreen. A New Powerful Analytical Cocktail’ ANES – Convegno Pubblicità (è) BusinessJoseph Sassoon speech: ‘The Different Communication Codes in B2B and B2C Advertising’ Legal Marketing – SeminarJoseph Sassoon speech: ‘Client Satisfaction Research for Legal Firms’’ Rental Consulting – SeminarJoseph Sassoon speech: ‘How to Manage Corporate Communication in Rental Organisations’ ANCMA / Ambrosetti. The European House – Brand and DesignJoseph Sassoon speech: ‘Strategies of Valorization in the Motorcycle Industry’ Ambrosetti. The European House – New Frontiers in MarketingJoseph Sassoon speech: ‘Changes In Consumption Models’ International Crystal Federation – XVII ICF Technical Exchange Conference on CrystalJoseph Sassoon speech: ‘Consumers’ Perception of Crystal’ |
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